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Uptown Center's Brand Refresh to Promote Community

Updated: Jun 29, 2018

In the heart of Shreveport lies Line Avenue, the Route 66 of our world. Iconic cornerstones of the area like Superior Bar and Grille, Leone's Shoe Shop, and C.E. Byrd - just to name a few - are never but a short, straight shot down the street. Taking the family out to eat? Line Avenue is bound to have a favorite local spot to make everyone happy. Doing a little retail therapy or searching for specialty items? Assuredly, Line Avenue houses a shop (or two) for you. 

One of the oldest staples of the Shreveport community, Uptown Shopping Center, sits smack-dab in the center of it all. Its convenience, inviting atmosphere, and unique mix of merchants who love their community have welcomed patrons near and far for decades. Housing a wide variety of shops ranging from fine dining to retail and tutoring to technology, Uptown promotes local, one-stop-shopping for all the products and services we love and need for our friends and families.

While Uptown may be old in its tenure as a Shreveport hotspot, it's bringing new life to the community through its efforts to build a cohesive experience for all. And what better way to announce exciting new developments than on Uptown's #FreshFriday? So today, Uptown is happy to announce its rejuvenated energy and promises to provide the same, great expertise and care with members of the beloved community.

Uptown is rolling out a new logo and new events and will continue to offer the same top-of-the-line products and services. With the public in mind, Uptown is making changes to bring local, family-friendly, and most importantly, fun to its image and the Shreveport/Bossier area. Its goal is to provide the community with safe, local, events that the whole family can enjoy and elevate the experience those who frequent Uptown have. Together, the merchants of Uptown Center are working to become more involved in the community and are putting a fresh new spin on Line Avenue.

Be on the lookout for exciting new Uptown Center events coming your way and follow us on Facebook: @UptownCenterOnLine and Instagram: for the latest updates and promotions.


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